Used Jaguar E-Pace

William Lyons started out building motorcycle sidecars in Blackpool in 1922, and by 1948 his company was building the XK120, the fastest production car in the world. His genius was making a car look like it cost twice the price, and the E-Type of 1961, which Enzo Ferrari called the most beautiful car ever made, was the proof.

Jaguar won Le Mans seven times, gave the world the XJ and the sense that grace, space and pace could come from Coventry, and survived British Leyland, Ford and a dozen near-death experiences on the strength of that idea. The F-Type and the I-Pace, the first premium electric SUV, showed it could still surprise.

Now Jaguar is doing something no established brand has dared: stopping everything and starting again. The old range is gone, and from 2026 Jaguar returns as an all-electric luxury brand with a four-door GT previewed by the Type 00, aimed at a smaller, wealthier audience. Copy nothing, as the new slogan says.