Bugatti made a set of golf clubs that costs more than a sports car

Bugatti and Honma made golf clubs as absurdly exclusive as you'd expect

The Bugatti x Honma collaboration tops out at around €66,000 for the 5 Star set, and only 20 of those will ever exist. The Tourbillon, distilled into a putter.

Written by Beau Ackx

21/06/2026

When a single putter costs as much as a city car, you know Bugatti is involved

Bugatti has turned its attention to the golf course, and the result is predictably extravagant. Working with Japanese luxury club maker Honma, Bugatti has created a range of Tourbillon-inspired golf clubs topped by a 5 Star set costing around €66,000, limited to just 20 sets worldwide.

What is in the collection

The Honma x Bugatti range is split into three lines. The Beres Super Premium Collection is the headline act, offered in 3, 4 and 5 Star versions, with the top 5 Star set capped at 20 worldwide. There is also a Tour World Premium Collection aimed more at performance, and a dedicated Super Premium Bugatti Putter in 4 and 5 Star forms. Honma is one of Japan's most revered club makers, so this is a genuine craftsmanship pairing rather than a badge slapped on someone else's clubs.

Pure Bugatti design language

The clubs are dripping in Bugatti references. The Beres Super Premium wears an ice-blue two-tone finish inspired by the Bugatti Tourbillon hypercar, and the brand's signature C-line and horseshoe grille motifs are worked into the clubheads. The putter is the real showpiece: its head shape references the Tourbillon's rear profile, while the sole takes inspiration from a Bugatti tachometer. Every club carries the EB logo and the French flag, just like the cars.

Real engineering, not just looks

The Tour World driver uses a titanium-carbon composite construction with a deep, low centre of gravity, while the irons combine precision milling with soft forging, the kind of materials talk that would not be out of place describing a Bugatti chassis. Managing director Wiebke Stahl described the clubs as "crafted with an extraordinary level of refined precision and uncompromising technical perfection."

Prices and availability

Prices climb steeply. The 4 Star putter starts at $3,200 and the 5 Star at $9,600, the Tour World Premium 3 Star is $6,500, and the Beres Super Premium runs from $12,500 for the 3 Star to $25,000 for the 4 Star and a remarkable $72,000, around €66,000, for the 5 Star edition, of which only 20 will be made. The Beres Super Premium and putter launched globally on 16 June 2026, with the Tour World Premium following in late June, sold through Honma stores, authorised dealers and online.

AutoNext Take

Of course a set of Bugatti golf clubs runs into tens of thousands of euros, because that is entirely the point. Bugatti does not sell golf clubs to improve anyone's short game, it sells the same fantasy as its cars, distilled into an object you can carry into the clubhouse. Pairing with Honma rather than a fashion label is the smart part, because it means there is real craftsmanship under the EB logo. It is gloriously, absurdly excessive, and for the handful of people who already own the Tourbillon, that is exactly why they will want the matching clubs.

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